Application: Hospitality





To bring back the once-faded “Vegas” flare for one of its key properties in Hollywood, FL, Seminole Hard Rock Hotel & Casino decided to go big, really big. After 12 years of work and $1.5 billion invested, the newly opened 450-foot hotel tower in the shape of a guitar has become a prominent landmark and attraction.

Featured inside the main lobby and hallway area is a surreal 3-Dimensional geometrical ceiling constructed from voluminous square and rectangular shapes that are seemingly floating in the air. Pushing the boundaries of engineering and raw material to realize this complex design intent, Decoustics handcrafted 448 oversized 3D shapes from tapered Claro® acoustical panels of different thicknesses and using special hollow core construction. Concealed custom steel frame was used to suspend all Claro® panels and hold the geometry of the curved ceiling shape while delivering the desired floating effect.

Seminole Hard Rock Hotel & Casino aired a promo ad during the Super Bowl LIV. The 2-minute spot stars JLo, Arod, DJ Khaled, Pitbull and Steven Van Zandt, and shows off the innovative and stunningly beautiful amenities of the newly opened hotel. As Jennifer Lopez chases the mysterious thief through the hotel campus, look out for Decoustics’ 3-Dimensional geometrical Claro® ceiling at 0:40 of the ad:

 

Photography: Images 1-5 and 10 Courtesy of Barry Grossman Photography www.grossmanphoto.com; Images 6-9 Donovan+Associates

Inspired by the bow of a ship Gaylord’s new infinity ballroom leaves guests feeling as if they are floating on top of the Potomac River. To realize the design intent, Decoustics custom engineered Claro Ceilencio acoustical ceiling system comprising of floating flat bays segmented on an angle to create an arc. The result is a dynamic ceiling that is not only striking, but also functional as it achieves excellent acoustical performance inside this spacious river-view ballroom.

Claro is a high-performance acoustical product and achieves Noise Reduction Coefficient of 0.9. Lingering sounds are absorbed by the ceiling, which eliminates noise and echoing while making the space feel pleasant and comfortable.

Watch the video below to Hear the Difference:


The Jeremy West Hollywood is a boutique hotel located on the iconic Sunset Strip in Los Angeles. Famous for its active nightlife since at least the 1950’s, the Sunset Boulevard is rich in history and entertainment culture. To capture the essence of this region SOM architects designed “the hotel interiors [to] recall both the urban, rock-and-roll legacy of the Sunset Strip and the archetypal home in the Hollywood Hills” (1). Inside the hotel ballrooms Decoustics triangular-shaped panels with sloping design returns add an edge to the overall motif and visually deliver a 3D effect of floating forms that are coming out of the ceiling.

The triangular shapes are custom-engineered using Claro and have exceptional sound absorption properties, which ensures great acoustics inside the room. In addition, the entire ceiling plenum remains 100% downward accessible with the utilization of Ceilencio suspension grid. Decoustics delivers custom solutions that give you the creative freedom to attain both form and function in your designs.

 

Images 1-3: © Skidmore,  Owings  &  Merrill  LLP  | Fotoworks/Benny  Chan,  2018.  All rights reserved.
Images 4-8: © The Jeremy West Hollywood Hotel

(1): © Skidmore,  Owings  &  Merrill  LLP 

Restaurant with white fabric dome ceiling

Custom curved 2” thick fiberglass panels wrapped in acoustical fabric and mounted in a custom curved aluminum suspension system are installed seamlessly into Statoil’s headquarters in Stavanger, Norway. LINK Arkitektur, architects based out of Norway, specified Decoustics products for installation into the space, and Byggmester Sagan successfully installed the panels so that they masterfully mimic the curve of the dome. The outcome is a spectacular dome ceiling that is an architectural statement within Statoil’s headquarters.


Restaurant with printed fabric ceiling

Conceived by Chef/Owner Michael Schlow and designed by David Manfredi of Elkus-Manfredi Architects, Tico is a new and exciting style of restaurant; American at its core, yet influenced by Schlow’s travels and love for Spain, Mexico and South America. Decoustics digitally-printed fabric panels on the ceiling ensure that the noises are absorbed and deliver a pleasant eating experience. The fabric patterns are matched to create a large-format design and add vibrance to this space.


Restaurant with curved brown fabric ceiling

Custom-engineered Ceilencio® suspension system holds the pre-curved Fabric panels perfectly aligned throughout the radial installation of the ceiling. The plenum remains 100% downward accessible with the use of torsion springs. Panels hinge down for maintenance and repairs, and are locked right back into placed using guiding fins on the aluminum-extruded grid. The entire installation is quick, easy and seamless.